Case Study

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CDP Marketing Strategy: Growing Leads with LinkedIn and YouTube Ads

CDP Strategy Success: How We Grew Leads By 475% Executive Summary Our CDP marketing strategy focused on partnering with Company X to increase qualified demo requests for their Customer Data Platform (CDP) and Email Service Provider (ESP) products. Through a strategic multi-channel approach combining LinkedIn, YouTube, and Google Search, we achieved significant growth in lead […]

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Branded Search Campaigns: When to Invest and When to Skip

Maximize Your ROI: The Truth About Branded Search Strategies TL;DR While branded search campaigns are often considered essential, they’re not right for every business. This guide uses real case studies to show when these campaigns drive value (in competitive industries, for tailored offers, or cases of brand confusion) versus waste budget (with strong organic rankings,

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B2B Lead Generation: 17% Lower CPA for CDP Client

B2B Marketing Strategies for High-Quality Lead Generation A top player in the customer data platform (CDP) industry looked to gain more leads from an ICP list that targeted a specific list of B2B companies.  A tiered approach was used to build brand awareness and consideration for the brand and retarget an engaged audience to drive

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